Interview

Brand Leader | CASE India

Ajay Aneja

Q. ASE manufactured the world class compactors; elaborate its different modules along with superior productivity?

CASE is the market leader in compactor’s segment.The company has achieved the milestone of delivering over 11,000 Vibratory compactors. CASE’s compactors are known for their excellent fuel efficiency, unmatched reliability, high centrifugal forces, and all round visibility. They are easy to operate, maintain and offer excellent operator comfort. With dual-drum drive technology, multiple amplitude and frequency combinations and impressive manoeuvrability. CASE compaction product range is of the top class quality and perfectly suited for various applications. If we talk about Vibratory tandem compactor, we have recently launched CASE 752EX (9T Class) & 450DX mini compactor (3T Class). In Soil compactor we have three variant of 1107EX in 11T class (Standard, Drum Drive and Pad Foot drum).

 

Q. Please share the details of safety features, capacity, and other major details?

Operator comfort and safety are the most important factors to get optimum productivity from machine. Keeping operator comfort and safety in mind, major CASE’s product offerings are equipped with closed air conditioning ROPS cabin whereas most of CASE’s competitors are providing open canopy High Productivity and Reliability – Total applied force is most important factor for any soil compactor. CASE compactors have maximum applied force among their range in the industry, hence high productivity. Enhanced operator comfort and safety – for operator compartment CASE India’s compactors features a rotating operator seat and tiltable steering which gives excellent front and rear drum/nozzle visibility, making the drive and compaction process easier and safer. Also, there is foldable canopy for ease of transportation, new fuel and water tanks and new sophisticated instrument cluster. Low Operating/ Maintenance cost – Due to FPT engine operating and maintenance cost is less in comparison with other machines. As Customers can easily avail up to 22% cost saving on each engine service

 

Q. Depending on the technology what is the USP of your products; what is the market growth and prospect (national and international) of the compactors; in comparison with the competitor?

CASE India is well-known for its quality products, innovative technology and customer service in India. CASE’s Compactors are equipped with compaction meter, where on screen operator can check amplitude, frequency and ICV (intelligence compaction value) which is related to density of soil compacted. This ICV value will be different for difference surface. Once desired density is achieved, there will be green signal on screen so that operator can stop compaction and avoid over compaction. Hence there will be saving of fuel, time and can avoid damage of surface. The company believes in the long term growth potential of Indian infrastructure sector and consequently a huge opportunity in the construction equipment segment. With government’s focus on Infrastructure development and projects like Bharatmala, Pradhan Mantri Gram Sadak Yojana, UDAN and Sagarmala the growth is set to increase in this year as well.

 

Q. What is the short term future outlook of the industry?

With lot of construction happening in the country we expect the market will follow an upward trend in the coming years as well. Infra development has always been a priority for the government. In the 2017 budget, the government had increased the total allocation in the infrastructure sector by over 10 percent. In 2018-19 budget we heard some positive news of connecting one lakh gram panchayat through high speed optical fiber network. We aspire to grow faster than the industry, which we have done in last two years. There is still a massive amount of work yet to be done in the country, and this will call for large volumes of equipment to complete it.